Polar Plunge organizers are diving into new opportunities to raise money for Special Olympics of Wisconsin in a safe way because of the pandemic. Almost a year ago, 400 local volunteers pre-registered for the 22nd Annual Polar Plunge in La Crosse. Their efforts raised $60,000 before the event even started. This year, organizers are offering […]

We may be a little biased in the Midwest, but National Cheese Lover’s Day is a pretty big deal for our dairy farmers, processors, and of course, people who LOVE cheese. Wisconsin produces more than 600 varieties, types, and styles of cheese, so I knew a specialty cheese tray would be a classic way to […]

The battle is back on. The Wisconsin Badgers will face the Minnesota Gophers for Paul Bunyan’s Axe Saturday at 3 p.m. on the Big Ten Network. It will be the 130th meeting between the two teams, continuing the longest-running, uninterrupted series in Football Bowl Subdivision history. A win from the Gophers would tie the series, […]

Our final Blue Ribbon winner for the first-ever KQ98 Fair on the Air is Lucas Von Arx of Hokah, Minn.! The photo of the Von Arx hogs was a team effort with a big payoff as the entry earns $50 cash from Morgan’s Jewelers in Winona. Now, they may win pig time as the photo […]

Following the first-ever virtual selection process, Brenna Connelly, 19, of Byron representing Olmsted County was crowned as the 67th Princess Kay of the Milky Way Wednesday evening during a private banquet for the 10 candidates and their families. While the Minnesota State Fair has been canceled for 2020, the rich tradition of butter sculpting will […]

A Wisconsin nonprofit that helps people of all abilities get back on the horse is navigating through Coronavirus complications. HorseSense has a mission to enrich the lives of youth, adults, and military veterans with disabilities through a partnership with a horse. Founded in 1989, the La Crosse County organization offers therapeutic horseback riding lessons to […]

Celebrating the final day of June Dairy Month and jumping into July’s National Ice Cream Month, Chaseburg Farmers Union Co-op gave thanks to farmers and the community Tuesday with dairy delicious treats. Firing up the grill, Brad Robson was on sandwich quality control cooking grilled cheeses bought from Vernon County Dairy Youth to help fund […]

Coming together from opposite sides of the country, brothers Cameron and Brandon Olson created a business plan to bring solar energy options to La Crosse. Olson Solar Energy started in 2017 with a few jobs in southwest Wisconsin. There were no other solar companies in the area, so the market made sense. In 2019, they […]

Friday morning, the Country Boom Team made the difficult announcement on KQ98 to postpone the 2020 celebration until 2021. “We would love nothing more than to enjoy a weekend of country music and cold beer with each of you. The community and our great team work 365 days a year to plan for three magical […]

Current track